How The Italy Used Car Market Is Positioned?
Italy Used Car Industry was observed to grow with a volatile growth pattern in the review period 2013-2018. Italy used the car market in terms of GTV has increased at a positive CAGR of ~% during the review period 2013-2018. The growth was supported by increased used car sales in the country owing to the slow growth of the new car market. The average ticket price of a used car was also observed to grow with a positive CAGR over the last 5 years. The used car dealerships in Italy have penetrated into the online space of the used car market to tap a larger market, which has contributed to the sale of used cars in Italy. Car financing options provided by used car dealerships have was also contributed to the growth of the used car market in Italy. Used car industry is booming with expanding sales volume owing to the change in customer perception towards used premium cars, expansion of online sales & lead generation by classified.
Companies, diversified sources to finance the vehicle and better certifications available in the market The average ownership period has been observed to be of around 4-5 years in 2018. The used car market in Italy was observed to be dominating by Fiat, Volkswagen and others owing to the brand value and the trust customers have on these brands. The used to new car ratio has been found around ~ in 2018. Italy used car market was dominated by the organized used car dealerships in the country by both Multi-brand dealerships and OEM Certified dealerships with a market share of ~% in terms of sales volume in the year 2018. Competition within Italy Used Car market was observed to be highly fragmented with the presence of major offline and online players such as Auto Torino, Denicar FCA, GoodByeAuto, Autoquattro, True Car, Autoscout24, Bakeca.it, Alvolante.it and others.
Italy Used Car Market Segmentation
By Market Structure (Organized and Unorganized Market): the Organized market was observed to be dominating Italy used car market both in terms of sales volume and Gross Transaction Value (GTV). The organized market constituted a market share of ~% in terms of sales volume in the year 2018. The organized market was observed to be the dominator in Italy owing to the services provided by these dealerships and the larger presence that these dealerships have in the country. The trust factor on the dealerships in the organized market is higher as compared to the dealerships in the unorganized market.
By Organized Market (Multibrand dealerships and OEM Certified dealerships): The multi-brand dealerships dominated the organized market with a market share of ~% in terms of sales volume in the year 2018. The multibrand dealerships recorded a larger market share in the organized used car market owing to the larger presence in the country along with a wider brand portfolio available with them which helps consumers in comparing different brands and models.
By Unorganized Market (C2C, Online sales, and Local dealers): The Customer to customer segment dominated the unorganized used car market with a market share of ~%, followed by local dealers and online sales in the year 2018. The customer to customer segment dominated the unorganized used market in Italy owing to the lack of trust of customers have upon used car dealerships and low presence of dealerships in rural areas of the country.
By Year of Manufacture: Cars manufactured during the period 2009-2018 dominated Italy used cars market along with a massive collective volume share of ~% thus, evaluated around ~ thousand units during 2018. This segment recorded the highest sales owing to the fact that potential buyers had a large variety of used car models to choose from and the surge in demand for younger used cars was also an important contributor.
By Kilometers Driven: The used cars driven between 20,000 to 80,000 km are the most in-demand in Italy owing to the reason that these will not release higher pollutant emissions and are also a little cheaper as compared to the used cars between 5,000 to 20,000 km. The price of a used car is highly dependent upon the age of the car, the number of km it has run and how it has been maintained over the years. The customers choose the 5,000-20,000 km driven used cars so as to shun away from the penalty of emission norms.
By Type of Cars (MPVs / Sedans, Economy / Hatchbacks, and SUVs): Economy and Hatchback recorded the highest sales of used cars in the year 2018, contributing to a massive ~% share of the overall used car sales followed by SUV’s and MPV’s/Sedan. The most popular used cars in this segment include Fiat Panda, Fiat 500x, Volkswagen Golf, Volkswagen Polo BMW 3 series and many others.
Key Segments Covered:-
By Type of Market Structure:
OEM Certified Dealerships
Customer to Customer
By Car Make:
BMW & Mini
Others (Peugeot, Jeep, Dacia, Hyundai, Lancia, Kia, Alfa Romeo, Suzuki, MCC, Mini, Seat, Volco,Land Rover, Mazda, Jaguar, Honda, Mitsubishi, Porsche, Subaru, Maserati, Ssangyong, Dr, Mahindra, Ferrari, Lotus, Lada and rest)
By Year of Ownership:
By Kilometers Driven:
Less than 5,000
By Type of Used Cars:
Key Target Audience
Organized Multi Brands Dealers
OEM Certified Dealerships
Private Equity and Venture Capitalist
Car Auction Companies
Time Period Captured in the Report:-
Historical Period – 2013-2018
Forecast Period – 2019-2023
Birindelli Auto Srl
Schiatti Car Srl
Key Topics Covered in the Report:-
Italy used SUV cars market
Electric used cars Market Italy
Used Cars for Sale in Italy
Used cars Market from Italy
Ratio of used to new cars Italy
Import of used cars in Italy
Online listings used cars Italy
Online car dealership portals Italy
Used Car Auction Market Italy
Second hand cars by Kilometer Driven
Commission in used car market Italy
Used cars for sale in Milano Italy
Working Model of Used Car Market Italy
Multi-Brand Used Car Dealership Market
Online Used Car Market Business Model
Average Car Sales per Branch Yearly In Italy
Auctioning Revenue of Used Cars in Italy
Italy Toyota Used Car Market Sales Forecast
Italy Nissan Used Car Market Sales Revenue
Slightly used cars Market in Italy
Used Vehicle Finance Market Italy
For More Information On The Research Report, Refer To Below Link:-
Related Reports by Ken Research:-
Malaysia Used Vehicle Market Outlook to 2025 – By Type of Distribution Channel (Organized and Unorganized Dealers), By Mode of Selling (Online and Dealership Walk-Ins), By Type of Vehicle (Sedans, Hatchback, SUVs, MPVs, LCV and others), By Vehicle Age(0-3 years, 3-5 Years, 5-8 Years and More than 8 years), By Brand (Perodua, Toyota, Honda, Proton, Nissan and Others)
Ankur Gupta, Head Marketing & Communications