Saudi Arabia Nutraceuticals Market

Saudi Arabia Nutraceutical Industry – Ken Research

Saudi Arabia Nutraceutical Market: – “Saudi government is focused on controlling the health of its citizens and is taking various actions to control the sale of products having health hazards. It has imposed 100% sin tax on energy drinks and is putting curbs on wrongful advertising about health benefits on various products.”

Analysts at Ken Research in their latest publication Saudi Arabia Nutraceuticals Market Outlook to 2023” expect that energy drinks will gain the lost market due to high taxes as there is no alternative substitute. Vitamins and dietary supplements along with functional food will become the key segment in controlling lifestyle diseases. It is expected that the Saudi Arabia Nutraceutical market will register a five-year positive CAGR during the period 2018-2023.

The market is a mix of matured and growth stages depending on the product to product. It is matured for prescription based vitamins and dietary supplements but the potential exists for many functional food and beverages which can easily make their entry in the FMCG sector. Nutraceutical segments have positioned as natural as well as a healthy alternative to traditional medicine.

Changes in Tax Structure: The Saudi government has made significant changes in the tax structure of the nutraceutical products sold in the domestic market. In June 2017, the government implemented 100% sin tax on energy drinks. In 2015, change in policy further led to a decline in the retail price of vitamins and minerals sold in Saud Arabia. This has resulted in a negative impact on the revenue, due to which consumer spending decreased to some extent in the market.

Amplified Demand from Pediatric PopulationParents are becoming more concerned about their child’s health, growth, and nutrition and were further witnessed to spend any amount of significant money over necessity products, especially for babies. The Saudi Arabia nutraceuticals market is largely dominated by functional food. Baby food and milk formula are the largest segments in demand for functional food. Supermarkets and hypermarkets are the largest source for selling functional and baby food items and are followed by local grocery shops. Collectively, they account for the majority of the sales of functional food. Remaining sales are executed through pharmacies, and convenience stores.

Key Segments Covered:-

Vitamins and Dietary Supplements:

By Standard and herbal/Traditional Vitamins & Dietary Supplements

By Type of Dietary Supplements (Standard/Non-Herbal and Herbal/Traditional)

By Positioning of Dietary Supplements (Bone, Joint, Sexual Health, General Health, Immune System, Heart Health, Digestive, Energy and Others)

By Distribution Channel (Drugstores/ Parapharmacies, Direct Selling and Internet Selling, Other Healthcare Specialist Retailers, Supermarkets and Hypermarkets)

Functional Foods:

By Type of Functional Foods (Dairy, Baby Food, Breakfast Cereals, Edible Oil and Confectionary)

By Distribution Channel (Hypermarket and Supermarket, Independent and Small Grocery Retailer, and Other Convenience Stores, Online Retailing, Restaurants, Food Kiosks and Others)

Functional Beverages:

By Product Category (Cold Drinks and Hot Drinks)

By Soft Drinks (Energy Drink, FF Concentrates, Sports Drink, and Vegetable/fruit Juice)

By Distribution Channel (Hypermarket and Supermarket, Independent and Small Grocery Retailer, and Other Convenience Stores, Online Retailing, Restaurants, Food Kiosks and Others

Key Target Audience:-

Nutritional Supplements Manufacturers

Nutritional Supplements Distributors

Nutraceuticals Distributors

Government Agencies

Vitamins and Dietary Supplements Companies

Functional Foods Companies

Functional Beverages Companies

Hypermarkets and Supermarkets

Drug Stores and Pharmacies Chain

Online Sales and Retailing Agencies

Time Period Captured in the Report:-

Historical Period: 2013- 2018

Forecast Period: 2019 -2023

Companies Covered:-

Vitamins and Dietary Supplements:

Pfizer Inc

Bayer AG

Vitabiotics Ltd

Jamjoom Pharma

Procter & Gamble Co, The

Laboratoires Arkopharma SA

General Nutrition Centers Inc


Functional Foods:-

Nestlé SA

Danone, Groupe

Almarai Co Ltd


Abbott Laboratories Inc

PepsiCo Inc

Functional Beverages:-

Abuljadayel Beverages Industries Llc

ALJSR Global Co

Red Bull GmbH

Mondelez International Inc

Spitz GesmbH, S

Nestlé SA

Key Topics Covered in the Report:-

Supplements in Saudi Arabia

Dietary Supplements in Saudi Arabia

Saudi Arabia Functional Dairy Market

Saudi Arabia Reduced Fat Milk Market

International nutritional Supplement Companies Saudi Arabia

GCC Nutritional Supplements Market

GCC Vitamins and Dietary Supplements Market

Middle East Nutritional Supplement Market

Middle East Functional Beverage Market

Middle East Dietary Supplements Market

Vitamin producing Companies in the Kingdom

Dietary Supplement Companies in KSA

Herbal Vitamins Market Saudi Arabia

For More Information On The Research Report, Refer To Below Link:-

Saudi Arabia Nutraceuticals Market

Related Reports by Ken Research:-

Singapore Nutraceutical (Vitamin And Dietary Supplements, Functional Food And Beverages) Market Outlook To 2023 – Maturing Market Backed By Demand From Millennials For Multivitamins And Mineral

Indonesia Nutritional Supplements Market Outlook To 2023 – By Vitamins (Single Vitamin And Multi-Vitamin) & Herbal And Standard Dietary Supplements (General Health, Beauty, Digestive, Bone, Heart Health, Memory, Joint), Functional Beverages And Functional Food

Philippines Nutraceuticals Market Outlook to 2022-Composite Herbal Dietary Ingredients, Ginseng, Garlic and Ginkgo Biloba Based Herbal Supplements will Drive the Growth

Contact Us: –
Ken Research
Ankur Gupta, Head Marketing & Communications


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